iRi is a New York-based contemporary footwear brand brimming with hope launched in Summer 2017. Made in Italy with an unpredictable mix of calfskin, neoprene and nylon tech fabric, the range centres on a “fried egg” print alongside playful but practical custom heels and soles. Janet Yeung the brand’s creative director was brought up in Korea and Hong Kong, with an aesthetic inspired by the endless optimism of her grandmother who raised her. In homage to this infectious energy, Janet created iRi reminding us to enjoy life’s little moments in a unique and positive way. She graduated from Parsons The New School For Design and have previously designed for Marc by Marc Jacobs amongst others.